Google Merchant Center Feed — Always Up-to-Date Catalog

Google Merchant Center feed

Google Shopping rejects a catalog whose prices or availability do not match the store, and suspends the merchant account after a few warnings. A manual export therefore relies on someone's discipline — and that is the most common cause of suspension.

This module exposes a permanent feed that Google's crawler rereads on its own. What it reads is what the store displays at that moment.

Also searched as: Google Shopping feed Odoo, Merchant Center Odoo, XML product feed Odoo, Google catalog Odoo, product feed Odoo.

A URL to paste into Merchant Center, and you are done. The feed is regenerated on demand, with no scheduled action to monitor and no file to upload.

Variants are grouped. A color and a size of the same item share an item_group_id: Google presents them as one product, not as eight competing products.

The price is the one from the website's pricelist, tax-included or not depending on the shop setting — not the product's base price. This is the discrepancy Merchant Center flags most often.

Availability follows stock when the store manages stock, and respects the configured out-of-stock selling rule.

A token in the URL. The feed is not blindly public: the URL carries a regenerable token, so that your catalog and margins do not end up wandering through search engines.